WARMUP CREAM: Perché va utilizzata non solo in inverno ma anche con la bella stagione

WARMUP CREAM: Why it should be used not only in winter but also in the summer

When the warm weather arrives, the days get longer, the energy grows and we want to train outdoors. The milder climate makes us feel more relaxed, more ready… and often makes us fall into the temptation of skipping the muscle preparation phase .
“It’s already hot, the muscles are ready anyway,” we think. But is that really the case?

In reality, the sensation of heat on the skin does not equate to muscles ready for action . Optimal preparation for movement requires more than a few extra degrees on the thermometer: it requires specific, deep, and targeted activation.
And this is where WARMUP CREAM comes into play, a fundamental ally not only in winter , but also and above all during the hot season .

🔥 Not just heat, but activation

The function of WARMUP CREAM is not simply to “warm up” the muscles.

It's much more:

  • Stimulates local microcirculation ,

  • It promotes tissue oxygenation ,

  • She gives birth to muscle elasticity ,

  • It reduces the risk of contractures, strains and load-related injuries .

It’s as if it provides your muscles with a “targeted wake-up call,” preparing them to respond better to effort, whatever type of workout awaits you.

☀️ And when it's hot?

With high temperatures, it's easy to think that the warm-up phase is superfluous.

But be careful:

  • External heat does not work as deeply as a cream designed for muscle activation.

  • Heat can induce muscle relaxation , but not necessarily good reactivity.

  • Additionally, profuse sweating can lead to dehydration and cramps , especially without proper preparation.

Using a warming cream before training , even at 25 or 30 degrees, means putting your muscles in the ideal conditions to work well , preventing fatigue and small injuries.

💪 Who is it especially useful for in the summer?

WARMUP CREAM is suitable for everyone, but it is even more useful in some specific cases :

  • Those who train early in the morning or in the evening , when the body is less active.

  • Those who practice high intensity sports: running, cycling, HIIT, football, functional training.

  • Anyone who tends to have stiff or sore muscles , or has had injuries in the past.

  • Those who train in air-conditioned environments, which can stiffen muscle fibers.

✅ How to use

  • Apply the cream 10-15 minutes before activity on the most involved areas (legs, back, shoulders).

  • Massage until completely absorbed.

  • Pair it with a short dynamic warm-up for a full effect.

🟢 Try it in your routine: your muscles will thank you

Including WARMUP CREAM in your preparation routine is a simple but highly effective gesture for:

  • Prevent muscle aches

  • Improve the body's response to effort

  • Train more safely and efficiently

👉 Discover the WARMUP CREAM on our shop